For over a decade Ndubuisi has focused on building Africa-focused ventures that combine well-crafted technology with resonating brands, for which he’s received prizes from entities such as the Massachusetts Institute of Technology, Stanford University’s Graduate School of Business, GE Ecomagination, The Institute of Electrical and Electronic Engineers, and JP Morgan.
In this vein he founded De Charles in 2014 that works with forward-thinking companies growing on the continent, to build digital and physical products and audience-engaging narratives. De Charles has worked with clients in various sectors including fintech, consumer products, and the music and film industries. In 2016 De Charles was recognised alongside Tesla, Dyson, Apple, Nike, and others, when one of its products made Time Magazine’s list of the year’s 25 best inventions.
Current position: Founding Partner, De Charles